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Why the Idea of Celebrities on Twitter Drives Me Nuts (and why it should do it to you, too)
For those who don’t know it, I have a Twitter presence (@duanegundrum). It’s not extremely popular, and I’m lucky if I get a “like” here or there. Mostly, it’s me ranting or making jokes, and no one in the world knowing the difference. As a writer, I have about 2,000 followers. I follow about 300 people. Not great, but not bad either.
At the same time, someone like Kim Kardassian has 54 million followers. She only follows 104 people. Compare that to the most popular writer in the world, Stephen King, who has 3.48 million followers (and follows 63 people). If you go through the lists of really famous people, they tend to have millions of followers and really don’t follow anyone else. In case you haven’t figured it out, they use Twitter as a megaphone, not a tool to communicate with their followers.
When Twitter came about, the idea was that it would be a great place for celebrities to communicate with their fans. But instead of actually “communicate”, they pontificate and there’s little communication that takes place. To make sense of that, you have to understand what communication means to begin with.
Communication, as explained by professors today, involves information exchange between at least two entities. But what’s important about that…